A good one for (newbie) matcha enthusiasts!
This is the first matcha brand I bought for my own, and it's a good choice! I spent a long time (days, weeks even) looking for the best one I could get my hands on, researching and reaching out to companies to inquire where they source their matcha from. When The Superfood Grocer told me theirs is directly imported from Nishio, I was delighted, and that sealed the deal! (Nishio, along with Uji, is one of the best matcha spots!) Compared to other brands--and there are many, especially of authentic, high-quality matcha--the price isn't bad at all too. And the taste! I can only compare it to the cafe concoctions I get occasionally, but I've come to really like it. It's strong, with hardly any bitterness, and has a deep--not muddy--green color. It's definitely a good one to start your matcha journey with, or if you've only just started exploring. I usually drink mine hot and pure, traditional ceremonial tea style (1 and 1/2 to two teaspoons for a mug is just peachy). I make myself a latte too from time to time with one and a half teaspoons of the good stuff (dissolve in a tablespoon of hot water), and 3/4 cup of rice milk. Fill the rest of your glass with some ice and you have a perfectly good latte (or would it be milk tea?). You can sweeten it with a bit of honey too, which I did at first, but I found I liked it better unsweetened (especially if your milk is sweet enough!).
4 months ago